Twitter  is a great tool to use for marketing your business or brand. Some aren't sure how to use it and would if they only knew how. So, I wanted to put together a short list of how and why you should use Twitter to market.

1. When creating your Twitter account, make sure your username goes with your business or brand. You want to reflect what you're trying to market.

2. Make it professional looking. Create a background for your Twitter page. Also, make your profile picture your logo. There are many sites out there that have Twitter backgrounds to use for free if you don't want to make a custom background.

3. Make your profile according to your business/brand. Put the website link in there, what your site is about, etc. You want people to read more about you and your brand and be interested.

4. Follow people that are relevant to your business/brand. Dont just follow someone just to follow them. You want to "network" and appeal to those who might have an interest in your business.

5. A big "No, No" in the Twitter world are automatic direct messages once someone begins following you. People really don't like to be spammed with a link to your site and how they need to visit your business as soon as they find an interest in you. Form a relationship, then mention your business/brand.  Just focus on making friends and getting to know them before trying to network your brand. It will come. Be patient. :)

That's it! Have fun using Twitter. But do beware, it is very addicting.